venerdì 7 marzo 2008

Workshop_2







Ingrid and I decided to run another workshop yesterday to try to generate some more tangible ideas in connection to our brief.

Me, Ingrid, Marianne, Knut, Christer and Martin participated at the workshop.

We gave a problem definition:
“How can we make transactions less frustrating and more trustful and understandable?”

Later we asked to write on post-it notes all the words that came in people mind in association with “trustworthy” and “frustration”.
Afterwards we grouped the words and we gave a title to every group.
Then we asked to generate ideas that would answer to our problem definition using these concepts.

Some of the ideas we generated were valuable.

Less frustration in a transaction:

- The concept of “wrong” doesn’t exist anymore. People are always right, no matter what they do. So they have the power.
- Award anyone that goes through a tough transaction with chocolate.
- At any transaction there should be a bubble of tranquillity to focus, calm and not make feel embarrassed the actors.
- One gate for “effective” users and one for “new-slow” users.

Transaction more trustworthy:

- Use RFID tags as cash vaults similar to money but with variable value.
- To create a device that tells always the truth. You can test it before starting a transaction, for example asking: “Which colour are my eyes?”
- Show the transaction history of a sale point to new customers.
- The language disappears. Other kinds of interactions more intuitive.
- No on line system anymore, people trust more mechanics, so back to the tangible.


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